A Review of the Literature
Numerous Email business and communication experts refer to “does and don’ts” as the basis of email etiquette. Experts contend that communication is better facilitated when writer and reader use email etiquette guidelines. There are various etiquette guidelines and many different etiquette rules. Some rules vary according to the nature of your business or corporate culture. Often readers must initially judge motive and intent because the subject line is vague or the content is not the picture painted by the subject line.
This review of the literature on this email focuses on:
1. The subject line
2. Professionalism
3. The content
The subject line is where most readers usually obtain the most important fact about an email. A subject line, in turn, should clearly state what your reader can expect from your email (McDonald, 2006). First impression is critical at this point. Recipients scan the subject line in order to decide whether to open, forward, file, or trash a message (Bauer, Jerz, 2000). It is in this area that I focus most of my efforts in grabbing Mr. Fen’s attention. Establishing a caption that actually informs him of the basis of the email is essential. The subject line has to be inventive, specific, and brief (2). I set out to create a subject line to encourage Mr. Fen to read my email first.
Effective written communication enhances internal and external communications. A grammatically incorrect email can cause Mr. Fen to misunderstand my intent. In preparing this email, I found myself prewriting, brainstorming, revising, and proofreading. Well written email is powerful and has numerous other positive attributes, including its ability to be sorted, archived, indexed, and so on (Crainer, ...