1. INTRODUCTION TO SKYEUROPE
Operations
SkyEurope Airlines is one of Europe's fastest growing low-cost and low-fare passenger airlines, focusing on services to and from Central Europe. It was the first such airline in Europe. SkyEurope Airlines has five bases located in Budapest, Warsaw, Krakow, and Prague, with its main base located in Bratislava, Slovakia. SkyEurope offers short-haul scheduled services to 37 cities in 19 European countries over a network of 70 scheduled routes. Additionally, it offers scheduled and chartered passenger as well as cargo services. Besides that, SkyEurope Airlines owns the subsidiary airline SkyEurope Airlines Hungary. In November 2001, SkyEurope Airlines was established and started its operations few months later. In addition, the company employed an estimate of 700 staffs.
History
Its founders were Alain Skowronek (Chairman) and Christian Mandl (Chief Executive) and were financed by ABN-Amro, EBRD and the EU funds. The founding of SkyEurope Holding AG in Vienna in 2005, which is the holding company for Sky Europe's entire operational unit, in 27th September 2005, SkyEurope prepared the initial public offering for autumn whereby the shares of SkyEurope were listed for the first time. As to reflect on its Central European anchorage, SkyEurope went for a dual listing on the Vienna Stock Exchange together with the Warsaw Stock Exchange. As a consequence, EUR 60m of new equity capital has been raised in the IPO (Initial Public Offering); a total of EURO 87m invested to SkyEurope to date.
Strategy
SkyEurope Airlines targets;
· Business and leisure travelers
· Travelers who visit friends and relatives.
In addition, SkyEurope Airline's network, have been developed by using a busin ...