Executive Summary
1.0 Executive Summary
The Spot is a new night club that will focus on attracting the youngsters and tourists of Kathmandu, with a student population that exceeds 22,000 and growing by 15% each year and annual tourism population growing at 30% each year. The night club will be located in the heart of Kathmandu in Thamel. The area already has numerous bars that have been thriving for the past 10 years. Each establishment has long lines waiting for entry each weekend. Recently, commercial space has become available next to Y2K when two adjacent businesses relocated. The Spot will consolidate this space into a 5,000 square foot night club. The location is on the Freak Street most often used by students and tourists.
Once opened, the Spot will have the exceptional management team to guide its success. The Spot's three owners, Sushant Murarka, Ria Sen, and Yana Gupta, have over 5 years of night club management experience between them. Sushnat has been the manager of Rocks, the most popular bar in Thamel, for the past five years. Ria and Yana are co-owners of Olympus, a popular night club that has dominated the city's club scene for the past four years.
1.1 Objectives
• Capitalize on excellent location opportunity.
• Launch the venue with a highly publicized grand opening event in the spring of 2008.
• Maintain tight control of costs, operations, and cash flow through diligent management and automated computer control.
• Maintain food costs below 33% of food revenue.
• Maintain total beverage costs below 25% of beverage revenue.
• Exceed Rs. 1000000 in annual sales by the third year of plan implementation.
1.2 Mission
It's not the lights; it's not the liquor; and it's not the sound. It's the p ...