DOT
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re-Shape Your Style
Assignment on
Ladies Formal Suite
Prepared for
Prepared by
UNIVERSITY
Date:
Executive Summery
This is a report to acknowledge about an imaginary product, which does not exist in this world. This is an innovation to make life easier & comfortable to survive a brand into the competitive market environment. There are so many ladies suit manufacturer nowadays, all over the world. Every day they are coming up with something new and innovative. Still I have tried my level best to create a value, which will satisfy my customer by its unique category. I believe it can at least create a competition in the market.
Current Market Situation
In our country saree is basically used as formal clothing. Usually ladies in Bangladesh do not wear formal or official wears like suit for their office. But some multi-national companies are changing the scenario as they are introducing dress code for ladies and at the same time some of their foreign ladies employees bringing up the trend in the town. If all find comfort and style in my product, I can attract other workingwomen as well. So my primary target market is workingwomen.
There are so many ladies suit manufacturer nowadays, all over the world. There are Designers like Georgio Armani, Gucci & So many more. Even in Bangladesh there are brands like Westecs and Fit Elegence producing this sort of product, may be exactly not the same one.
But as the scenario changing,
Threats And Opportunities Analysis
Threats:
? Religious barrier
? Some of existing local brands are thinking of produce this sort of product
? As the price of the product is a bit high ...