Day Spa Marketing

Task Analysis

Task     Responsibility    Contingency Plan/Focus Points
Conduct a market Survey to explore the demand for Buffet Catering    Business Manager    Have a couple of marketing Companies, in case results are not satisfying. Follow strict deadlines
Devise Marketing Strategy    Business Manager/Restaurant Manager    Have a mix of marketing vehicles like print, radio, media, hotels.
Devise Operational plan    Business Manager/Restaurant Manager    Have Contingency plans for each and every action
Organize Finance and Budgeting    Business Manager/Restaurant Manager    Preparing Budgets and presenting it to the parent company So!. Have monies kept on the side for emergencies. Complete break up of cost, sales, operational cost, gross profit/net profit to be given
Devise Menu    Business Manager/Restaurant Manager/Head Chef    Have alternative selection, to cover up for unavailability from suppliers
Print Menu    Restaurant Manager/Printer outsourced    Have menus printed
Print Food tags    Restaurant Manager/Printer outsourced    Have enough printed
Hiring Staff    Restaurant Manager    Hire adequate and well trained staff. Check staff references
Organize Equipment hire    Restaurant Manager/Head Chef    Have a back up supplier who will be ready to provide equipment in case of emergencies and if the first supplier backs out
Organize equipment purchase    Restaurant Manager/ Head Chef    Get the best quali ...
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