E-Business Website Analysis Paper
E-Business Website Analysis Paper
For the purpose of this paper we have selected Joe's Place Fine Wine & Spirits, New Beer Distributors, and MakeBeer.net of the adult beverage industry to analyze how each of these sites differ in terms of navigation, supply chain, marketing, legal, ethical, and regulatory issues. As we evaluate each of these web sites you will see the ease in navigation, the customer service provided from each website, and how each handles security, confidentiality, and globalization issues.
Consumers can purchase many adult beverages online that are not available in nearby brick-and-mortar stores. Depending on the beverage's price, the quantity purchased, and the method of delivery, consumers can sometimes save money by purchasing their adult beverages online. Since shipping costs do not vary with adult beverage prices, consumers experience the greatest savings on expensive adult beverages; while brick-and-mortar stores may offer better prices on less expensive beverages. An empirical study of the adult beverage market was conducted in McLean, Virginia that showed if consumers would use the least expensive shipping method, they could save an average of 8-13 percent on adult beverages costing more than $20 per bottle, and an average of 20-21 percent on adult beverages costing more than $40 per bottle. (Federal Trade Commission, 2003)
State bans on interstate direct shipping represent the single largest regulatory barrier to expanded e-commerce in adult beverages. More than half the states prohibit or severely restrict out-of-state suppliers from shipping adult beverages directly to consumers. Many of these same states, however, allow intrastate direct ...