Pan Pacific Marketing Consultants
Business Plan
Contents
Executive Summary ??????????????????? 3
Objectives ??????????..????????????.. 3
Mission ?????????????.???????????.3
Critical Success Factors ?????????????????. 4
Internal Factors ?????????..???????????. 4
External (Business Environment) Factors ????.?????.. 4
Company Summary ??????...????????????. 5
Services ?...??????????????????????. 5
Competitive Comparison ??????????????..??. 5
Sales Literature ?????????..???????????. 6
Sourcing ???????????????????..????. 6
Market Analysis Summary ??.?????????????? 6
Market Segmentation ??????????????????. 6
Target Market Segmentation Strategy???????????. 6
Competition and Buying Patterns ?????????.???? 7
Strategy and Implementation Summary ??????.????. 7
Competitive Edge ???..????????????????.. 7
Sales Strategy ?????.???????????????? 8
Sales Forecast ??????????????????.??? 8
Milestones ?????????????????...?????. 8
Management Summary ??..??????????????? 8
Personnel Plans ????????????????..???? 8
Works Cited ????????????..?????????? 9
Executive Summary
Pan Pacific Marketing Consultants aims to provide marketing services to targeted business environments in Indonesia, Asia, and the west Pacific region. This plan seeks to gen ...