FINANCIAL ANALYSIS OF APPLE, INC.
Sarah Harris
Executive Summary
This report serves as an analysis of a leading company in the computer manufacturing industry. Apple is presently within the top five positions for being one of the top computer manufacturing companies in the world. Currently, it holds 5.8% of the market share and leads the market in fourth place.
In this report, Apple’s financials are analyzed. These figures are compared to their main competitor, Hewlett Packard, which is the industry’s top leader. In addition, also included in this report is an in-depth look at the computer manufacturing industry: trends, changes and innovations that are affecting Apple and its competitors.
By the end of this report, an insightful perspective on the financial performance of Apple and their future success or failure in their industry will have been provided.
Brief History and Current Happenings
Apple was founded on April 1, 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The first computer manufactured by Apple, the Apple I, was hand-built by Steve Wozniak in the living room of Job’s parents’ home. It was sold as a mother board equipped with a CPU, RAM and basic textual-video chips. (source: Computer Manufacturing Industry Report)
Apple Products and Services
Today, Apple designs, manufactures, and markets personal computers and related software, services, peripherals, and networking solutions. It also designs, develops and markets a line of portable digital music players along with related accessories and services, including the online sale of third-party audio and video products. (source: www.wikipedia.com/appleinc)
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