Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS
Gap Analysis: Global Communications
University of Phoenix
Gap Analysis: Global Communications
Global Communication is a telecommunication company facing a series of dilemmas. The company growth and profitability is declining due to the economic state of the telecommunication industry and competition. The company has to make major strategic decisions otherwise Global Communication will not survive in the telecommunications industry. The company has decided to implement an aggressive strategy that will decrease cost; increase growth; improve profitability; globalize the company and weaken the competition. The strategy appears to be a win-win situation with all stakeholders but internal conflict arises between the company and the employees. Resolution between all stakeholders is critical to the future success of Global Communication. The issues and opportunities facing Global Communication will be discussed in this paper.
Situation Analysis
Issue and Opportunity Identification
Global Communication (GC) is company struggling to survive in the telecommunication industry. Global Communication stock value and profitability is on the decline. The company must make major changes and gain a competitive edge within the telecommunication industry. Global Communication board has made a strategic decision to increase profit growth; decrease cost and globalize the company. The strategic decision to globalize, cut cost, and improve technical sophistication has given Global Communication the opportunity to become an industry leader. “Strategic decisions have long term perspective of two to five years and aff ...