Gap Analysis: Global Communications
University of Phoenix
June 17, 2008
Gap Analysis: Global Communications
This Gap Analysis will identify the issues and opportunities confronting Global Communications (GC) followed by the ethical dilemmas faced by the stockholders and company's end state goals. It will address GC’s challenges, where it stands today as a business and what the future will hold for them in the global resource telecommunication industry. This paper will address the need for GC to create an effective long-term company goal, while maintaining a productive line of communication with employees and stockholders.
Situation Analysis
Issue and Opportunity Identification
There are multiple obstacles that GC faces in this scenario. The first obstacle is the major concern of falling stock prices. History of stock pricing for GC was $28 three years ago, down to a current $11 holding over a 50% depreciation value. Stockholders and the Board of Directors will be following this closely and will want to see immediate resolution. The second obstacle is the stiff competition that GC is facing. The competition has a direct effect on the continued falling stock prices. This can be a difficult task to attack, since competitors are aboard and can include traditional and non-traditional competitors. Another obvious obstacle is the unresolved issue of employee layoffs. This fallout turned out to be counterproductive for something that was planned and poorly executed. Internal communications with employees is an area of much needed improvement. As a company GC will need to place its efforts in decision-making for the future employees and company’s best interest. Low morale will have a direct impa ...