Gap Analysis: Intersect Investments Services
Intersect Investment Services (IIS) has begun to implementation an aggressive strategic approach to becoming a true industry competitor after four years of barely managing to survive (University of Phoenix, 2008, Scenario: Intersect Investment, p. 1). IIS fell behind in the industry with significant loss to stock value, a lack of customer satisfaction, and an increase to employee turnover. In this analysis, the issues and the opportunities confronting IIS will be identified, analyzed, and discussed. Following the issues for IIS will be the ethical dilemmas of all the pertinent parties affected. An end-state vision will show a reflection of the desired outcomes considering concepts from varying sources. Defining the problem is the most critical step in realizing the opportunities that exist (Maul, 2006). Incorporated in this paper is a gap analysis for IIS defined simple as where the company currently exists in a situation and where they want to be (Definition of gap analysis, 2008).
The dynamics associated with the IIS environment centers on a lack of organizational communications with the various stakeholders. Elements that affect the organization are conflict continuums (Kreitner & Kinicki, 2003, p. 487), deficits in organizational commitment concerning job security (McShane & Von Glinow, 2004 p. 128), and organization politics (Kreitner & Kinicki, 2003, p. 575) that propagate distrust among stakeholders.
Situation Analysis
Issue and Opportunity Identification
IIS is plagued by many issues but each issue brings with it an opportunity for success. Frank Jeffers, Chief Executive Officer (CEO) of IIS has hired a new Executive Vice President (EVP) of Marketing and Sales and with her experience and cre ...