Situation Analysis and Problem Statement
Gene One entered the biotech industry with groundbreaking gene technology that impacts the methods used to control disease in produce as well as affording a chemical free product that will be positively received by the produce market. The enabling technology allowed Gene One grow to a market leader within eight (University of Phoenix, 2005, ¶ 1).
The company experienced growth with a core team that have strong organizational commitment and organizational congruity, due to the stratification of positions and the lack of conflict that has arisen from task interdependence. The team was functionally operating with reciprocal interdependence (McShane & Von Glinow, 2005, p.274). which allowed for positive organizational exchange that enabled company growth. The company is being presented with a transformational change of the perceived environment that could potentially impact the organizational community that currently exists. The company leadership must create a strategic vision, communicate the vision, model the vision, and build commitment to the vision in order to realize organizational goals with minimal impact to the existing organizational commitment.
Situation Background
Gene One developed from a two million dollar company to a four hundred million dollar company through the perceived value by the stakeholders. The company was able to attain a win-win situation through gene technology that eliminated disease in tomatoes and potatoes that eliminated the need for pesticide treatments in farming, and consumers were pleased to buy chemical-free products. Gene One has recognized the increased interest in the financial markets with respect to biotechnology through the market response of ...