Global Communications Solution

Problem Solution: Global Communications
Global Communications has been presented in a class scenario as a company in the transition of restructuring their business. (Global Communications Scenario, 2008) This paper will analyze the situation and present the issues and opportunities that have been observed. The stakeholders will be identified and the primary opportunity will be stated in terms of the suggested end-state goals of the company. Alternative solutions will be proposed and analyzed in light of key class concepts and potential risks. Finally an optimal solution and an implementation plan will be proposed. This will be supported with scholarly citations of relevant references from online research and real life experiences.
Situation Analysis
Issue and Opportunity Identification
Global Communications has hired two new executives. Katrina Heinz is the Chief Executive Officer who has been given primary goals focused on revenue, profits, and globalization. Nancy Everhardt is the Executive Vice President of Small Business and Marketing Sales with the goals of driving creative new products and their growth in her sector. Under the direction of the new CEO the executive management team developed a narrowly focused implementation plan to accomplish the mission assigned by the board of directors without input from and cooperation with the union. Since the union was not involved in the plan, Global Communications failed to provide to the union and workforce a controlled communication of the company’s needs. The executive management team failed to work with the union to develop additional possible options that might more effectively meet the needs of both the workforce and the shareholders. They therefore, lost the initial opportunity to select the communicatio ...
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