Running head: PROBLEM SOLUTION: GLOBAL COMMUNICATIONS
Problem Solution: Global Communications
University of Phoenix
MBA 500
Problem Solution: Global Communications
Global communications has been under pressure. Its stock value has declined by more than 50%
in the last two years. Shareholders are not happy. Competition has taken a bite out of its market
share by offering local, long distance and international plans into one product. This led
management to take some drastic measures to improve the situation. They decided to bring their
profitability up and become one of the top competitors in the industry. They are prepared to cut
jobs, benefits and other items in the company in order to bring revenue up as well as take the
time to research, implement and bring in new technology for consumers. In order to do this
they need to implement short term and long term plans and goals for the company, their
employees and their stake holders.
Global Communications want to put their clients first and give them the best technology
to stay Connected, In addition, they also want to be committed to their employees and the
community.
Having local, long distance and international communications wrapped into one company
will allow Global Communications to expand to broader communication technology.
Situation Analysis
Issue and Opportunity Identification
Global Communications stock has depreciated in the last three years. Stockholders are not happy and worried about the industry as a whole and on Wall Street the stock dropped over 50% and st ...