Mercury Footwear Inc.
Team 7
Ryan Krause
A. J. Lahotay
Usman Qureshi
Jeanette Fauth
Mercury Footwear Inc. is an established athletic footwear company that serves customers through domestic retailers and foreign and domestic customers online through their website. Mercury Footwear Inc. first began operations in 1997 and has experienced substantial growth over the past nine years. Financial status for Mercury Footwear Inc. has been proven a success with impressive revenue numbers comparing with other brand names such as Nike and Reebok, climbing prices per share of common stock, and net earnings recently reaching an all time high.
Currently Mercury Footwear Inc.’s base for manufacturing their athletic footwear is a company owned manufacturing plant located in Vietnam. This country has proven a profitable investment because of the tax breaks, inexpensive land, and cheap labor costs. Over the past nine years, shoes produced in Vietnam have been shipped to the company’s only distribution center for disbursement to customers, located in Memphis, Tennessee.
The distribution center in Memphis, Tennessee provides jobs to over 6,000 employees and has been an important part of Tennessee’s job market. In any given year an average of 2.1 million pairs of shoes are filtered through the distribution center to fill orders all across the country. The main distribution of our products are to independent footwear retailers carrying athletic footwear such as department stores, retail shoe stores, discount chains, sporting good stores, and athletic pro shops. Examples of our current retailers include; Dick’s Sporting Goods, Dunham’s Sports, The Sports Authority, Inc., DSW Shoes, and ...