Running head: PROBLEM SOLUTION: INTERSECT INVESTMENTS
Problem Solution: Intersect Investments
University of Phoenix
Problem Solution: Intersect Investments
Intersect Investment is a financial services company who has been experiencing difficulties since the events of September 11, 2001 shook up the investment world. They are a company that needs a new direction, as well as a strong leader to get them there. Janet was hired to be this person and implement a "customer intimacy" policy. She will have to basically restructure the company in order to apply this idea, and hope it works. Other companies have succeeded in the same basic process, but had more than 12 months, which is Janet's deadline. This paper will exhibit ideas and processes available for Janet to use in order to complete her mission. The big question is; will 12 months be ample time to show enough change for her to stay a part of the firm?
Situation Analysis
Issue and Opportunity Identification
There have been many events in the past that have affected Intersect Investments. One is the stock market declining, decreasing stock value for the company. Customer service in the past has not always been great, which is why some customer base has been lost. When customers leave and stock options decline, there is not a lot left to hold the company together with, especially when they are without a string leader. In order to build the company back up, there must be employee building and learning. Someone needs to piece the workers together before the outside part of the company can advance.
Intersect Investment must realize that there are many issues the company must address in order to achieve the goal of ...