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L'Oreal Paris - because you're worth it
L'Oreal Paris are famous for their slogan but then they are one third of all profit made by the L'Oreal group of brands. Now let's put that in perspective here! L'Oreal owns a large number of the leading cosmetic and beauty brands out there and no doubt you'll recognise:
• Biotherm skin care (surely not!)
• The Giorgio Armani, Ralph Lauren, Cacharel and Viktor & Rolf designer fragrance brands
• Giorgio Armani Cosmetics (no way!)
• Kiehl's speciality skincare, haircare and bodycare
• Lancome cosmetics (oh yes they do!)
• shu uemura cosmetics (oh my god!)
• Redken 5th Ave NYC hair products (who would've thought it?)
• Maybelline cosmetics (what?)
• L'Oreal Professionnel hair products
• Garnier hair products (could of guessed that one)
• Vichy skin care (surely not...)
• Helena Rubenstein (falls off chair in shock)
Stick all that lot together with L'Oreal Paris and L'Oreal Paris is one third of all that gets sold! Now you probably have a much better idea of why L'Oreal Paris claim to be total beauty expertise!
L'Oreal Paris are responsible for many of the everyday names we know and love such as the Plénitude skin care range, Elvive hair care and Studio Line styling products. Within their cosmetics range their Jet Set Nail Polish, Airwear Foundation, Glam Shine Lip Gloss and Rouge Virtuale Lipstick are still very popular and L'Oreal Paris is constantly bringing out new products.
But why though, I hear you ask, ...