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Individual Research Report Title: Strategic Management of Lenovo in Mainland China PC Market
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Table of Contents:
1. INTRODUCTION.........................................................................................................3
1.1 BACKGORUND INFORMATION………………………………………………..3
1.2 THE OBJECTIVE(S) OF THE FINAL REPORT…………………………………3
1.3 The SCOPE OF THE FINAL REPORT…………………………………………....4
2. LITERATURE REVIEW…………………………………………………………….5
2.1 GENERAL DEFINITION OF CORPORATE STRATEGIC MANAGEMENT….5
2.2 THE CLEAR LAYOUT OF CORPORATE MISSION AND OBJECTIVES…….6
2.3 STRATEGIC MANAGEMENT PLANNING PROCESS…………………………8
2.4 STRATEGIC MANAGEMENT EVALUATION PARAMETERS……………….9
2.4.1 SUITABILITY………………………………………………………………....9
2.4.2 FEASIBLITY………………………………………………………………....10
2.4.3 ACCEPTABILITY…………………………………………………………...10
2.5 THE GENERAL APPROACHES IN STRATEGIC MANAGEMENT………….11
2.6 HIERARCHICAL LEVELS IN STRATEGIC MANAGEMENT……………..…12
3. RESEARCH METHODOLOGY …………………………………………………..14
4. ANALYSIS OF RESULTS………………………………………………………….15
4.1 GENERAL ANALYSIS METHODOLOGY……………………………………..15
4.2 SWOT & PEST ANALYSIS MODELS………………………………………….15
4.3 ISSUES OF WHICH STRATEGIC MANAGEMENT AIMS TO RESOLVE…..16
5. CO ...