edf40wrjww2CF_PaperMaster:Desc
TIME: 10 MINS MARKS: 10
Q. NO.1 Encircle the correct answer. No negative marking (10 marks)
• In ANSOFF model (product-market expansion grid), when adopting product development strategy, company looks for new markets for their existing product range. T/F
• Price sensitivity reduces if the consumers are more aware of the substitutes availability in the market. T/F
• Inelastic demand is a price-related demand in which a decrease in price decreases whole revenue. T/F
• Competition is very hard when the product is in the early growth stage of its PLC. ...