edf40wrjww2CF_PaperMaster:Desc
Running head: PROBLEM SOLUTION: GLOBAL COMMUNICATIONS
Problem Solution: Global Communications
University of Phoenix
Problem Solution: Global Communications
Global Communications is a telecommunication company that is confronting a changing industry where the competition has increased in recent years and the technology is constantly evolving. Global Communications was facing the same situation of how to change to compete. Their financial situation is declining which enforces the need for new markets and cutting costs. Their approach would come in two parts. The first part would be to increase their services by making a deal with a satellite provider company so they can expand into video services and internet access. They want to cater to the small business owner who wants wireless internet access for when they are on the go with wireless telephone or PC cards. The second part would be the senior leadership team finding ways to cut costs to make the company more profitable.
Situation Analysis
Issue and Opportunity Identification
Global Communications is confronting several issues. The initial concern facing them is declining income, increased competition, and changing technology. This gives them the opportunity to make major changes to the company. A plan was developed that would bring new services, expanding markets, and cut costs while generating more income, however it was hastily started without proper communications with all interested parties. Their organizational communications network broke down. The Senior Leadership Team was the only stakeholders involved in the plans. The plans needed to include a str ...