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Gap Analysis: Global Communications
Global Communications was a leader in the telecommunications industry. The company has fallen from grace in recent times. Stockholders are complaining because shares have gone down to $11 per stock from $28 per stock. Union workers are feeling left out of important negotiations within the company. The company's values are not in place at the moment. The company philosophy is "Our Edge Is People" and with outsourcing becoming a possibility, Global Communications may look like hypocrites.
Competition in the telecommunications industry is fierce. Corporations in this industry are moving to outsourcing to save on labor and increase their production. Outsourcing has been a main topic in the meeting of the Senior Leadership Team at Global Communications. To the team, outsourcing may be necessary to ensure company success. The Union, however, has different ideas on how outsourcing will affect the company.
Situation Analysis
Issue and Opportunity Identification
Global Communications has yet to been able to keep up with the competition in its field. The telecommunications industry is always changing to fit the needs of its customers. More customers mean more competition for Global Communications. Could this increased competition be the downfall of Global Communication's empire or was something else at fault?
To stay up to date with companies oversees, Global hired on a new Chief Executive Officer from Europe named Katrina Heinz. Katrina quickly identified the company's need to outsource its call centers to Ireland and India. Her decision to do so was aggressive, meaning it was, "expressive and self-enhancing and strived to take unfair advantage of oth ...