Mba 520 Economics

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Running Head Environmental Analysis

                                           University of Phoenix
MBA 520 Economics
Prof.  J. Kirrk
June 25, 2007

Purpose
     
     The purpose of this paper is to identify key macroeconomic variables that affect the Resort and Casino industry. Also, I will choose two macroeconomic variables and will identify and locate the corresponding industry variable.  The two variables will be GDP and the unemployment rate for both national and industry, I will use a table to show the economic growth for the past five years.  Based on the environmental analysis completed, I will identify what challenges and opportunities exist in the operating environment for the Casino firm I represent which shall remain nameless.

Resorts and Casinos Industry

Effect of Macroeconomic Factor:  Hurricanes

      This year’s State of the States report features the results of a special survey of opinion leaders from the U.S. Gulf Coast on the status of regional recovery efforts and the outlook for the future of the local economy, particularly with regard to the gaming industry in the region. Conducted by Vox Populi Communications, the results show the area continues to face a number of challenges, but the entire region and the gaming industry along its shores are well on their way to exceeding the levels of success exhibited before the storms.  According to the r ...
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