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TASK-1
1. Company Profile
Nokia Corporation
¦ Founded in 1865 in a small Finnish town outside Helsinki
¦ Originally a manufacturer of wood pulp and pulp
¦ A government-orchestrated merger in 1966 resulted in Nokia acquiring an electronics subsidiary.
¦ In 1975, Kari Kairamo was appointed CEO.
¦ Kairamo decided to focus Nokia's operations on high-tech ventures, with a particular focus on the telecommunications industry.
¦ Kairamo also decided to expand Nokia's target market from Finland to all of Europe.
¦ In 1980, Nokia helped create the Nordic Mobile Telephone network, the first international cellular system.
2005 and November 2006.
Nokia has several suppliers for BL-5C batteries who have collectively produced more than 300 million BL-5C batteries including that produced by Matsushita. Though the company initiated product recalls at an early stage, these recalls would negatively impact the company's reputation and brand image.
Increasing competition
Nokia is facing severe competition in all the segments of the communications market it operates. In the mobile devices segment, the company has been facing competition from other mobile device companies such as LG, Motorola, Samsung and Sony Ericsson. Additionally, it is also facing competition from mobile network operators offering mobile phones under their own brand.
In the multimedia and enterprise solutions segment, the company is facing intense competition from internet based products and services, consumer electronics manufacturers and business devices and solutions providers. The launch of iphone by Apple, and Microsoft's entry into this segment has further intensified c ...