Microenvironments
Economic Factors
Strength
The long-awaited U.S. rebound is the primary factor propelling the world economy to growth of 3.5 per cent in 2004," said Kip Beckman, Principal Research Associate. Many Asian countries will gain a boost from expanding demand for information technology products. North America will generate real gross domestic product (GDP) growth of 4.3 per cent. On the other hand, the current interest rate is under the low position and good for global economic growth. The U.S. consumer is showing a willingness to spend and business investment has revived in response to rising profitability. We can detect that the U.S. currency is depreciating. It is good news for American export and to stimulate the growth of American economy. US dollar is at a inflation with a normal rate
The population of the world is keep growing at a certain rate, and the human¡¦s technology is very advanced. There is no specific law or policy against pharmacy.
Competitive Environment:
Industry Factor:
Market Growth:
The increase rate of the medicine market in 2003 is about 5-6%, which is less than the interest rate of 2002. In 2003, American pharmacy spend 33.2 billion US dollars to study new product, it has a 7.1% growth rate compare with the year before. The pharmacy market still has a positive growth rate.
Competitors
Strength
Over the next three years, the New York-based pharmaceutical titan will face patent expirations on five blockbuster drugs. (Carl Seiden) Three of them rank among the top 10 biggest-selling pills on the planet. In 2003, U.S. sales of these five pills accounted for $12.5 billion, or 28% of Pfizer's $45 billion in total revenue. According to researchers at Tufts University in 2001, ...