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Problem Solution: Harrison-Keyes Inc.
Harrison-Keyes, Inc. is a publishing company that wants to implement an e-book into the organization because sales in declining and the need to update technology is becoming necessary to become more productive and a effectively competitive in the market. Employees are disagreeing with the plan implemented by the new CEO, Mg P. McGill. An implementation plan needs to be incorporated into the organization and communication needs to be the first tool implemented. Asian Digital is not communicating with the Harrison-Keyes and doing the job they were hired to do. This paper will define the situation, alternatives, risk, stakeholders, perspectives, ethical dilemmas, and the End-State Vision, and a solution. It is important to develop and implement a plan that defines the best solution, as well as to evaluate the results of the implemental plan that will be set in progress to make a profit. The situation will be identified in the following section.
Describe the Situation
Issue and Opportunity Identification
Harrison-Keys, is a very old publishing company that has been use to publishing books the old fashion way, for a long time they have met there customer demands when needed, then the time change, technology has grown and the low cost retailers steps in offering e-books, discounted books, bargain books and etc. Because Harrison-Keyes was not up on the technology side, sales began to decline, now you have a new CEO who brought her own ideas on how to improve sales one of them was E-Books, which cause a lot of disturbance in the company. Now Harrison-Keys is face with Authors not wanting to switch to e-books because of piracy which can cause ...