Gap Analysis: Riordan Manufacturing
Riordan Manufacturing is a global plastics producer employing 550 people with projected annual earnings of $46 million. The company has three manufacturing units based in Georgia, Michigan and China. The corporate headquarters are located in San Jose, California, and this where most of the R&D is conducted.
Riordan employs people from various demographic groups, who signify distinct perspectives on rewards and motivation, the parameters being work environment and paychecks.
Riordan has undergone extensive strategic changes due to slacking sales and profits, in the areas of manufacturing and marketing. Customer-relationship management (CRM) system has been adopted, which has changed the entire sales process. Apart from CRM, from the manufacturing perspective, Riordan has also implemented the Six Sigma quality approach and is now ISO9000 certified.
Unfortunately for Riordan, the employee survey indicates negative results in terms of employee job satisfaction, mostly from the compensation and benefits aspect. Apparently, all the departments like R&D, Sales and IT have their own issues in terms of employee dissatisfaction.
At this point the services of Human Capital Consulting from Santa Clara, an external agency, have been availed to come up with an action plan.
Situation Analysis
Issue and Opportunity Identification
Riordan's adoption of new strategy in the way it manufactures and markets its products is highly justified and called for considering the ever changing industry expectations and demand, which is now more customer oriented. At the same time new issues have cropped up for Riordan. A recent employee survey indicates high level of dissatisfaction among emplo ...