Samsung China

SAMSUNG CHINA
September 12, 2002

BUS 610 (Man. Econ.)
J. Suyderhoud, Instr.

Castaways
Alex H.
Brandon M.
Chandra H.
Rajesh B.
Stuart W.

 

    Rural        Urban    
Low-Med end    Barriers to Entry:        Barriers to Entry:    
    Economies of Scale    High    Economies of Scale    High
    Product Differentiation    Low    Product Differentiation    Med
    Capital Requirements    High    Capital Requirements    High
    Access to distribution Channels    High    Access to distribution Channels    High
    Cost disadvantages Independent of Scale    Med    Cost disadvantages Independent of Scale    Med
    Government Policy    Med    Government Policy    Med
    Expected Retaliation    High    Expected Retaliation    High
    The Entry Deterring Price    Med    The Entry Deterring Price    High
High-End    Barriers to Entry:        Barriers to Entry:    
    Economies of Scale    High    Economies of Scale    High
    Product Differentiation     ...
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