Running head: SITUATION ANALYSIS AND PROBLEM STATEMENT: GLOBAL COMMUNICATIONS CORPORATION
Situation Analysis and Problem Statement: Global Communications Corporation
University of Phoenix
Situation Analysis and Problem Statement
Global Communications (GC) is a technology firm struggling with the after effects of the bust in the Information Technology Industry. GC is faced with how to rebound, based upon the strategic initiatives presented by the Senior Leadership Team. This paper will explore the real problem that Global Communication faces meeting the challenge for continued competition in the technology arena. Through the application of the 9-step problem solving method the writer will dissect the situation and assess the issues, opportunities, ethical dilemmas, and goals to come up with the problem. The writer will then calculate the alternatives, risks and pros and cons of the possible decisions; followed by an evaluation of the development and implementation of the final solution and the final results. The first step, however, will be to explore how GC came to this apex.
Situation Background (Step 1)
Global Communications has experienced a drop in stock value as a result of the recent bust in the high tech industry. During the boom time, many companies popped up. This influx of new providers saturated the market and provided more competition and the need for further technological advances to keep up with consumer demand. GC's challenge was keeping up with the needed advances and turning a profit. This is something that they have not been able to do.
As a result of lagging profits and a lowered customer base, GC recently made changes to infuse fresh ideas into the corporat ...