edf40wrjww2CF_PaperMaster:Desc
LEADING CHANGE
20/03/07
Apply Kotler' s model for Friday's work.
Good point in Kanter's collectiveness, celebrating small victories
Presentation on Friday
Middle managers often can be seen as blockers, because they r not given extra time to deliver the change
Kotter's model of 8 phases:
1. A sense of urgency
We have to approach the end customer and expand on a national and international level
2. Form a powerful coalition
Avy -Steve-Amir
3. Create a vision
To be an innovative player in male clothing, not only in the Northwest but also....
4. Communicate the vision
Employee involvement, New behaviours-approach the clients
5. Empowerment
Systems of discussion, meetings, exchange of ideas, performance
Encourage results-oriented culture and initiative
Bonuses
6. Short-term wins
Performance bonus for each period and for following KPI's, communication and CRM tools
7. Hire the two key players
New salesmen
Agents who follow the visions
Business development in steps, first in the Southern England, then international targets
8. Articulate connections
Second managerial level strengthened but also every employee for the meetings and goals template in shifts
One of the positive things about crisis(short-term)is that it draws attention to importance
Bottom up change takes a significant amount of time, you cannot contol these solutions as they come from outside the organisation
Structure on Monday
Caleidoscope
Stakeholders
Presentation
Take them through the story of change, sby should get you through and you can be able to guide them through the stor ...