Pakistan Mass Grocery Retail Industry SWOT
Strengths ? Pakistan boasts an enormous potential audience, even if most of the population currently resides beyond the reach of modern retail outlets
? The food-processing industry is large and expanding. It is currently characterised by numerous small firms, allowing for growth via consolidation.
? The country is a leading producer of a number of profitable agricultural commodities, most notably milk and sugar.
? Changing consumer preferences among middle- and upper-income urban consumers are increasing demand for imported and value-added foods.
? The entrance of global wholesalers, Metro and Makro, should generate some interest among other multinational operators, while also boosting sales via the increased availability of imported goods in independent stores.
? Several international food-processing companies have entered the market either through joint ventures or by establishing their own subsidiaries which has led to improvement in infrastructure and industry best practices.
Weaknesses ? There is a lack of foreign investors in Pakistan's mass grocery retail (MGR) sector, with traditional markets and independents accounting for 95% of retail food sales
? The dominance of the low-priced government-backed Utility Stores Corporation chain may impede the efforts of newcomers to build market share
? Political instability.
? The government’s preference for the development of the Punjab region is occurring to the detriment of ...