As the media develop quickly, advertisement has been played an important part in our daily lives. Some people think that advertising makes us crazy, and we often buy some things we do not really need. In my opinion, advertisement is very useful to us because it has many functions and can help the communication between business and consumers as a bridge.
First of all, in fact some good products which we really want to buy can’t be known sometimes. Because of the advertisement, we can choose the best things from large numbers of commodities conveniently. What’s more, we can even search the information on the Internet and order goods directly.
In addition, advertisement plays a main role in the marketing communication. It can increase the products’ sales and let the companies know that what is the buyer really want to buy. This communication can improve production efficiency and create more wealth for the society; at the same time, it can promote economic development.
Last of all, we can find out some new technology and creations from the advertisement. It can help develop the community's vision, active people's minds and enriched material and cultural life. That is to say, advertisement is a tool for dissemination of economic information and a form of social communication.
In conclusion, advertisement can really help us a lot. In particular, some enterprises defraud clients by the advertising, so some people do not believe the truthfulness of the advertisement. We hope that companies can give customers the real information, and finally we can make the market better and better....