Company History & Overview
Between the resorts, motion pictures, and merchandising Disney has done it right. They have diversified the company. With not focusing all their attention on one product or idea they have become well know all over the world. Most families take their kids there at least once, and some families return every year to the resorts. It is a child’s dream to go to Disney World and when you get there you cannot imagine anything better as a child.
The Disney Company was founded in 1923. The company’s foundation was studio entertainment. Disney distributes pictures under Walt Disney Pictures, Touchstone Pictures, Miramax Films, Buena Vista and many more. Everyone knows Disney movies, Bambi, Cinderella, Beauty & the Beast, etc, they were the movies that most generations watched while they were growing up, and are now being shown to their children.
Along with the motion pictures Disney has resorts around the world. There are two resorts in the United States, one in Chiba, France, and Lantau Island. Not only are there resorts Disney has its own cruise line. This cruise line is a great idea because it is kid friendly. Most parents look for vacation spots that would be good for the whole family. Disney cruises are the answer. You can take your kids on vacation and do not have to worry about finding things for them to do.
Besides having theme parks and resorts Disney began merchandising in 1929. This started when a businessman was interested in placing the Mickey Mouse on the top of a children’s writing table. Now they have merchandise ranging from apparel, toys, home décor, books, foods, electronics, and many more. There are Disney Stores worldwi ...